Compliance & Security
Last updated: October 29, 2026
This is a courtesy translation. This document is governed by Brazilian law, and in case of any divergence the Portuguese version prevails. Read the Portuguese version.
Chamella works with data, media budgets and access to its clients' ad accounts and stores. This page summarizes the rules we follow to do so in accordance with the law.
1. Integrity and anti-corruption
Chamella rejects any form of corruption, bribery or fraud and complies with Lei nº 12.846/2013 (Brazilian Anti-Corruption Law) and Decreto nº 11.129/2022. We do not offer, promise or give any undue advantage to public officials to obtain contracts, information or any kind of favor.
2. Personal data protection
Data of visitors to this website
The processing of data of those who visit the website and fill in the forms is described in thePrivacy Policy.
Data of the customers of the stores we serve
In media, SEO, tracking and e-commerce projects, Chamella may have access to personal data of the consumers of the stores it serves, such as conversion events sent to advertising platforms and audience lists. In these cases:
- the store is the controller of this data and Chamella acts as a processor, processing the data only according to the client's instructions and for the purposes of the contracted service (arts. 5º, VI and VII, and 39 of the LGPD);
- the collection of data through cookies, pixels and tags in the stores depends on the store's own legal basis, such as the visitor's consent when required; the decision and the management of consent are the controller's responsibility;
- at the end of the processing, the data is deleted, except for the retention cases provided for in art. 16 of the LGPD;
- in the event of a security incident involving this data, Chamella notifies the client so that it, as controller, can assess notifying the ANPD and the data subjects (art. 48 of the LGPD and Resolução CD/ANPD nº 15/2024).
3. Responsible advertising
The campaigns Chamella creates and manages follow the Brazilian Consumer Protection Code, the Brazilian Advertising Self-Regulation Code (CONAR) and the advertising policies of each platform (Google, Meta, TikTok and others). We do not create misleading or abusive advertising (arts. 36 to 38 of the CDC).
4. Contact channel
Questions and reports about these commitments can be sent to contato@chamella.com.br. Messages are handled confidentially.
5. Updates
This page is reviewed whenever Chamella's practices or the applicable legislation change. The version in force is the one published here, with the update date at the top.
Laws cited
Full official texts, in Portuguese, on the websites of the Brazilian Federal Government and the responsible bodies.
- Lei nº 12.846/2013 (Lei Anticorrupção)Brazilian Anti-Corruption Law
- Decreto nº 11.129/2022 (regulamenta a Lei Anticorrupção)regulation of the Anti-Corruption Law
- Lei nº 13.709/2018 (Lei Geral de Proteção de Dados Pessoais, LGPD)Brazilian General Data Protection Law
- Resolução CD/ANPD nº 15/2024 (comunicação de incidente de segurança)ANPD rules on security incident reporting
- Lei nº 8.078/1990 (Código de Defesa do Consumidor)Brazilian Consumer Protection Code
- Código Brasileiro de Autorregulamentação Publicitária (CONAR)Brazilian Advertising Self-Regulation Code